Household Life Cycles and Lifestyles in the United States
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Vol. XLIII (February 2006), 121–132 121 © 2006, American Marketing Association ISSN: 0022-2437 (print), 1547-7193 (electronic) *Rex Y. Du is Assistant Professor of Marketing, Terry College of Business, University of Georgia (e-mail: [email protected]). Wagner A. Kamakura is Professor of Marketing, Fuqua School of Business, Duke University (e-mail: [email protected]). REX Y. DU and WAGNER A. KAMAKURA*
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تاریخ انتشار 2006